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Product Management Articles
How Demand Management Aligns Product Strategy with Your Market in 2025
In today’s volatile manufacturing landscape, the gap between product strategy and market reality has never been more costly. Global manufacturers face unprecedented challenges: supply chain disruptions, rapidly shifting customer preferences, and economic uncertainty that can render traditional forecasting methods obsolete overnight.
How to Build a Product Roadmap: The Only Guide You’ll Ever Need
From start to finish, the process of building a product roadmap can feel overwhelming. But, with the right approach and the proper tools on your side, you can go from a blank canvas to a strategic, stakeholder-aligned plan that helps you:
4 Proven Ways to Promote Strategic Alignment in Your Enterprise
Manufacturing organizations led by professionals with strong business acumen achieve strategic alignment 65% of the time—compared to just 48% for those without.
Proof of Concept in Product Development: Create Strong POCs
As a product leader in manufacturing, you know how much effort it takes todevelop a new product. Most ideas undergo numerous iterations before they’re ready for the market. Luckily, through the use of aproof of concept in product development, you can better manage and navigate these intricate processes.
What is an Agile Product Roadmap? A Product Manager’s Guide
Do you want to learn how to align your product strategy with your overall business goals? Here’s the secret formula: Flexibility + Strategic Planning = Product Line Alignment. So, how do you solve the equation? It’s simple….use an agile product roadmap.
Product Development Milestones 101: Build Better Roadmaps
Ultimately, your product roadmap defines the strategy for your product development, which leads to a successful product launch. But, how are you tracking your progress as market conditions and business priorities change? Are you incorporating product development milestones to make sure your team stays aligned and on track?
New Product Launch Plan: 5 Steps to Execute the Perfect Launch
As a manufacturer, you understand the importance of introducing a new product to the market. You and your team have meticulously crafted a product launch plan that must be executed perfectly to achieve the desired results and ROI.
5 Ways Product Roadmap Software Improves Demand Management for Heavy Industrial Equipment Manufacturers
Successful manufacturers stay ahead of the market by delivering what their customers want before they even ask for it. How do they do it? They listen to their customers, collect valuable insights, and integrate these signals into their product roadmaps. This knowledge allows companies to innovate with confidence, guided by real-time insights.
How Gocious Aligns Product Strategy and Execution Across Manufacturing Organizations
Success in complex product development environments hinges on more than just launching new offerings—it requires strategic alignment, operational agility, and the ability to see the full picture. Yet, product teams are often trapped in spreadsheets, disconnected from data, and make isolated decisions that ripple unpredictably across product lines.
The Power of a Shared Source of Truth: Keeping Global Product Teams Synchronized
Global product teams can drive innovation—or costly confusion—depending on how well they stay aligned with company goals and product vision. For manufacturers with operations across multiple regions and departments, coordination is critical. Without a centralized, transparent communication system, misalignment can delay development and derail timelines.
Overcoming the Challenges of Implementing CI/CD in Hardware-Software Development
While we're not yet building the cybernetic technology seen in sci-fi films, the boundary between hardware and software is increasingly becoming a blur. From autonomous vehicles and wearable tech to medical devices and smart home innovations, these products are changing the way we live. But the real challenge isn’t the innovation we see on the surface—it's the process that takes these concepts from design to market, successfully integrating both hardware and software.
How to Implement a Winning Product Portfolio Strategy in Your Organization
Success in manufacturing isn't solely about developing great products—it's about managing them strategically. Industry-leading organizations use product portfolio strategy to balance innovation, optimize resources, and align their product options with their broader business goals. Without a strategic plan, companies risk losing market relevance or stalling growth.