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Product Management Articles

Kevin Jankay

Kevin Jankay
Kevin Jankay is a enthusiastic Product Owner who enjoys working with customers and his team to bring the best features and products to market. He also enjoys writing about himself in the third person, especially when reading it in a Morgan Freeman voice. Send him a connection request on LinkedIn to learn more.
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Recent Posts

Just Released: Increase Agility and Alignment of your Product Team using Gocious Feature Implementation Roadmap

Staying competitive in your market requires regular updates to your products. As your suppliers and R&D teams come up with exciting solutions to customer needs as new modules, as a product manager, you want to see these innovations on your products to get the value to the market as soon as possible. 

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Just Released: Integrating Gocious Roadmaps With Jira for Seamless Collaboration

Many powerful management tools are available to manufacturers and product teams beyond the high-level dashboard that a product roadmap management software offers. Engineering teams, for example, require effective ticket management software systems that help them prioritize their backlogs and delegate tasks to their teams before reporting back to their product managers or product owners. 

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Just Released: ISO 27001 Certificate

As a provider of product roadmap management (PRM) software, we at Gocious are proud to announce that we have obtained the ISO 27001 certification. This is a significant milestone for us, as it demonstrates our commitment to protecting our customers' data.

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One Important Communication Skill Every Product Manager Needs to Improve

Product managers need a variety of skills to excel in their positions, including the ability to be organized, creative, punctual, collaborative, and effective communicators. Of all the skills that a Product Manager must exhibit during the product development process, effective communication is the most vital to success. From product ideation to completion, good communication is necessary. 

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Just released: Enhanced Product Roadmap

As product managers, you know that a meaningful product strategy and roadmap are more than just timelines. To control the product's destiny, many people have to come together to make adjustments along the way. Some decisions may result in compromises such as delayed launch, change in scope, or cost. Adjustments must then be made to align with business and customer expectations. These decisions require cross-functional team collaboration and a space that can provide them with the information they need to discuss and make an informed decision in the shortest time possible.  

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Just released: Tracking growth using the financial roadmap

Every business has an annual or multi-year objective to meet. They do this either by introducing new products, changing current ones, or sunsetting others. As Product Managers, you are one of the drivers for innovation.  One question every business asks is how much will the introduction of new products contribute to the growth of our business and will it meet the objectives? Now Gocious will allow teams to capture growth metrics and visualize that on your roadmap. 

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Just released: Personalizing product lines to meet customer and market needs

We are pleased to announce the availability of Market Divisions, a set of features that allows you to define markets and capture product definitions that specifically address those markets. 

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Just released: Controlling changes in shared product features

It was a big effort, but we are finally here! Today we announce the general availability of change control for features. With this set of new capabilities at your disposal, you will be able to collaborate with your team more efficiently and run scenarios on your plans before publishing them across your product lines. You will also enjoy higher transparency as Gocious will highlight what features have changed since the last plan submission. 

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Just released: Value Map Charts

Today, we are excited to announce the general availability of Value Map charts to help product portfolio managers take advantage of the market conditions and position their products for success. Using Value Maps, as a product manager, you can compare your products against competitors in terms of value and price to devise the best strategy to enter or adjust the position of your products in the market. 

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Just released: Product Coverage Chart

Understanding how well a market segment is served can provide you with invaluable insight as to the opportunities available for new products and areas to stay away from.  Can you imagine what a difference it would make to see in one visual how your product serves the market segments alongside your competition and whether there is a gap you can exploit?

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Just Released: Capturing and tracking your product price

In our conversations with you, it is clear that developing your product portfolio based on its features alone and without considering price can be risky and incomplete. So we decided to engineer and develop tools that enable you to analyze and make decisions on setting and communicating your products' price. Today we are pleased to announce the first step in a series of launches providing you with the ability to decide, capture and share price sheets for each of your products, including the impact that options would have on the price. With this capability, you can define multiple price sheets for your product and see the ranges of the prices your products will cover depending on the options selected.

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Just Released: Competitive Data Import

In our continued commitment to bringing product managers and product marketing researchers competitive analysis spaces, today, we are happy to announce that you can import competitive products and features, including options, into the Gocious central library.  You can use competitive product records to create competitive dashboards to compare competitive products side by side with yours. 

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