Skip to content

Featured

Subscribe to our blog

All blog posts

Gocious Vector 4

Want to improve your roadmapping process?

If you want to learn more about Gocious and how we can help evolve your product roadmap strategy, let's hop on a call.

Product Management Articles

How Does Product Roadmap Oversight Benefit Executives?

As the leaders of a company, executives share the same vision and goals that their teams do. However, executives are more concerned with the long-term strategy of the company than the day-to-day work. Without constantly checking in with their employees, it can be difficult for them to know the status of projects. 

Read More →

How to Lead Your Product Teams to Success in 2024

We're two months into 2024, and your Q1 product initiatives are likely well underway. Setting a strong cadence for effective team processes at the beginning of the year is crucial, especially when deliverables in the following quarters depend on the success of current projects. What can your teams do to ensure their projects continue to progress smoothly?

Read More →

How to Use Your Product Roadmaps to Combat Market Saturation

Combatting market saturation requires strategic planning and innovation to differentiate your product and capture new market segments. Innovation helps keep your products relevant and competitive against other companies in your industry, while strategic planning and market research can open up new doors. These are just two strategies among many more that can help your company avoid market saturation before it has a major impact on your portfolio. 

Read More →

5 Ways to Keep Your Product Roadmaps Flexible Yet Focused

Traditionally, your product managers have spent large portions of their workweek checking in with each product team and their progress. They've struggled to update spreadsheets, create presentations, and share only the latest versions with you, the executive. 

Read More →

How Product Roadmapping Tools Make PLE More Effective & Efficient

Increasing efficiency within your organization's product development process does not come in a one-size-fits-all solution. Each industry has unique challenges to launching the next best product. The product development approach best suited to your organization will depend on the size of your company, the complexity of your product lines, and your mindset for success

Read More →

How the WSJF Formula Gives Your Product Teams Clarity

Leading product executives know that building great products is both an art and a science. Even if they don't directly participate in the product development process, most product executives are well acquainted with the challenges of managing a portfolio of products. While creativity and outside-the-box thinking are encouraged, prioritization frameworks are also necessary for consistency and alignment. 

Read More →

Just Released: Prioritizing Voice of the Customer Using Capability Scores

 

Your product teams consist of talented and capable individuals who are dedicated to creating amazing products. Their skills make it possible to produce and launch established models while generating consistent suggestions to improve future iterations. 

Read More →

Why Your Teams Should Build a Minimum Viable Product (MVP)

The manufacturing world is experiencing transformation, with an increasing number of companies adopting agile manufacturing practices. Adopting an agile framework requires a shift from creating fully-fledged prototypes for a specific stage of extensive testing to developing and continuously testing minimum-viable products (MVPs) instead.

Read More →

Three Agile Metrics to Track and Measure: Outcomes, Flow & Competency

Every organization needs to decide which metrics they will track and measure. These metrics are indicators of your company's internal health, the performance of your products on the market, and the efficiency of your processes. Without tracking, measuring, and analyzing these figures, there is no definitive way to show success, find improvement opportunities, or learn from mistakes. 

Read More →

Does Set-Based Design Lead to Better Products?

Every product development team wants to create the best product possible. It’s easy to generate and collect great ideas. Still, it’s more challenging to explore the best options, let alone decide on the winning version that will please the customer and be commercially viable. Scoring methods can help sift through a long list of ideas, but how does the product team choose which ones to develop? One strategy that product management teams can use is Set-Based Design (SBD)

Read More →

7 Ways to Deliver Value During a Product Critique Workshop

It takes a lot more than sheer luck to create a product that flies off the shelf or the lot. There is an extensive team of developers, engineers, designers, marketers, and managers behind that product. Delivering a great concept from the idea phase to successful sales requires coordination, collaboration, thorough testing, and refining. Product critiques play an integral part in the testing and refining process. Gathering a range of feedback before the final version launches leads to greater product success. 

Read More →

The Role of Product Management Teams and Their Structures

Your product management team is the backbone of your product development activities, whether you manufacture physical goods, produce hardware, or develop software. The members of your product management teams are essential for keeping everyone collaborating effectively to create great products. 

Read More →