Gocious in the News

Gocious (Los Angeles, CA) recently unveiled its Competitor Analysis Solution designed to help facilitate go-to-market product journeys and foster a deeper understanding of competitive landscapes.

Gocious, an intelligent product planning software for discrete manufacturers, today unveiled its Competitor Analysis Solution facilitating seamless go-to-market product journeys to help foster a deeper understanding of competitive landscapes and drive immediate results, including data-driven decision making and reduced errors on product line builds.

For decades, manufacturers have employed teams to comb through their processes to identify opportunities to continuously improve their operations. A practice known as Kaizen. However, one area that has surprisingly not been targeted for improvement until recently is the early stages of product planning and management.

Anyone who’s used product lifecycle management (PLM) solutions can attest to a couple of things: it has massive potential, and it has a long way to go. As a recent survey by Gocious found, the pain points can make PLMs unappealing and difficult to use, leading many to abandon the systems altogether.

Companies of all kinds benefit from early, expert planning. Before spending time and money, companies need to plan and control product configurations and constraints, which are key to design, engineering and product specifications. All of this requires that management look at legal, engineering, operations and financial concerns, as well as customers’ needs.

Digital twin technology has become integral to manufacturing and the Internet of Things over the past several years. It has helped companies create better products with more efficient manufacturing, bringing clarity to designers and improving an assembly plant’s level of productivity. The importance of digital twins in retail manufacturing is clear, but there’s another domain where digital twins can make a significant difference: Monitoring and forecasting sales and revenues.

New offering enables planning teams to collaborate and plan complex product lines by ensuring alignment across the organization.

Product planning teams can increase collaboration and planning accuracy for complex product lines to ensure alignment across the organization

Artificial intelligence is still working its way into all our lives in one form or another, proving its benefits in our homes, at work, and beyond. Artificial Intelligence and other forecasting tools are poised to become invaluable in the retail industry, not only to drive productivity and sales but also to increase energy efficiency in real time.

But just as important as having a vaccine is having enough personal protective equipment (PPE) to aid in the vaccination of nearly 330 million people across the country. This importance will be a critical turning point for America’s manufacturers

For manufacturing organizations, early, high-level planning reduces costs, increases collaboration, and allows for greater control -- from conception to development, to improvement.

"Agile manufacturing is about creating flexibility to meet the market’s expectations. By testing products in the market and making changes quickly, the product and its varying features, packages and options become more reflective of the voice of the customer, sooner."

"As the industry adjusts to digital transformation – those who capitalize on new technologies and efficient processes will come out on top."

"The ability, or inability, of these companies to identify the best of both worlds and fuse them together could have bigger-picture impacts."

"Implications from COVID-19 spurred an increase in demand for the manufacturing of customizable products."

"New survey shows growing importance of digital transformation as manufacturers pivot to meet needs within digital economy."

"Manufacturers have to be diligent in the planning stage of their product configuration for better business outcomes."

"Gocious’ vision is to give customers insight into their Product DNA at all times, to define, configure, and scope out products that have a higher chance of succeeding in the market."