If you've ever wondered what the role of a product manager is, you're not alone. While an organization is filled with teams offering advanced business and technical skills, what expertise does the product manager have? From the outside, it may seem that they possess limited specialized knowledge in any particular area, which often leads to common misperceptions of the role.
Product managers face many challenges in their daily responsibilities. These responsibilities include coordinating with managing the people involved in the production process, from design to manufacturing to distribution.
In the Spring of 2022, we surveyed a group of product manufacturers across the United States to learn more about how companies implement their product strategies, gauge their satisfaction with their methods, and learn more about which tools they use.
Having roadmaps for your product portfolio helps your product managers focus on the bigger strategic goals of your company, but what about the rest of your teams? Are they aware of the goals for the quarter, the year, or five years?
If you talk to any relationship expert, they will state how communication is the most crucial aspect of keeping any relationship afloat. Understanding each other's ideas, expectations, and plans for the future will maintain a happy relationship.
How to communicate product roadmaps across teams and departments with agility and clarity.
Product roadmaps are not a new idea, but how we develop, follow, and manage roadmaps is changing. Every company needs to have sleek, powerful software that allows agility, oversight, and transparency for product management to stay competitive.
A roadmap is an essential tool that guides our actions step-by-step to a destination or goal. Maps on their own have been guiding people from place to place since at least 600BCE.
Seeing a product hit the market and into customers' hands is the most rewarding part of being a product manager. Knowing that your oversight, keen decision-making, and complex work result in products that improve people's lives makes the heavy workloads and stressful weeks worthwhile.
Manufacturing a product from scratch takes strategic planning, purposeful timing, and effective communication across all departments, from product development and engineering to sales, marketing, and even finance.
